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Gorgeous brand identity work by London-based studio Colt.

“At over 80 years old and after a few face-lifts, Quaglino’s is firmly established as a legend of London nightlife. For its latest incarnation we were asked to establish a glamorous, fun brand with a bit of sex-appeal. A brand that was proud of its past but not reliant on it; this is really a Quaglino’s for the 21st century.

A geometric wordmark that shimmers in varying degrees of light is formed from a series of hexagons. It’s the basis for other Art-Deco inspired tessellated shapes and patterns.”

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Via: http://psdmockups.net/category/blog-2/branding-blog/